Neighborhood Profile

Brandon

Atlanta, GA | Fulton County
Scored premium profile
Best Neighborhoods USA Index
59.4
National rank: #4,208 of 14,967
Stability and Strength
73.0
Score
Value Opportunity
40.1
Score
Momentum
64.9
Score
Score note: Rankings show denominators so users always see the size of the eligible cohort.
ContextValue
LocationAtlanta, GA
CountyFulton County
National rank#4,208 of 14,967
State rank#105 of 438
City rank#47 of 206
County rank#48 of 210
National percentile71.9
National bandMIDDLE_50_PERCENT
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Housing and local fundamentals

Housing and market metricsValue
Current Zillow home value$1,995,566
Year-over-year home value change1.6%
Month-over-month home value change0.34%
Home value to income ratio43.78
Median household income$45,584
Bachelor's degree or higher95.7%
Civilian unemployment rate2.4%
Homeownership rate95.8%
Housing vacancy rate0.1%
Rent burden 30% or higher1.1%

How to read this profile

  • Ranks are always shown with denominators.
  • Momentum reflects both year-over-year and month-over-month housing change.
  • Stability and Strength and Value Opportunity are governed composite scores.
  • Identity composition is descriptive intelligence and is not a scoring component.
Questions and Answers

Questions About Living in Brandon

What is the Best Neighborhoods USA ranking for Brandon?

Brandon is ranked #47 of 206 eligible neighborhoods in Atlanta; #105 of 438 eligible neighborhoods in GA; and #4,208 of 14,967 eligible neighborhoods in the United States.

Is Brandon one of the best neighborhoods in Atlanta?

Brandon has a Best Neighborhoods USA Index of 59.4 and a city ranking of #47 of 206 eligible neighborhoods in Atlanta.

How much are homes worth in Brandon?

The current Zillow Home Value Index for Brandon is approximately $1,995,566.

Are home values rising or falling in Brandon?

Zillow neighborhood values changed 1.6% year over year and 0.34% month over month.

What is the Neighborhood Momentum Score for Brandon?

Brandon has a Neighborhood Momentum Score of 64.9. Momentum is 70% year-over-year and 30% month-over-month Zillow housing change.

What is the median household income in Brandon?

The NDS-derived neighborhood median household income is approximately $45,584.

How affordable is Brandon relative to household income?

The current Zillow home-value-to-household-income ratio is 43.78. Price-to-income affordability is a major Value Opportunity input.

Is Brandon primarily homeowners or renters?

The NDS-derived homeownership rate is approximately 95.8%.

What is the unemployment rate in Brandon?

The NDS-derived civilian unemployment rate is approximately 2.4%.

How educated are residents of Brandon?

Approximately 95.7% of residents age 25 and older are estimated to have a bachelor's degree or higher.

What share of renters in Brandon face high rent burden?

Approximately 1.1% of the applicable renter-household universe is estimated to spend 30% or more of household income on gross rent.

How does Best Neighborhoods USA score Brandon?

The overall index combines 40% Stability and Strength, 35% Value Opportunity, and 25% Momentum. Race, ethnicity, and identity composition are not scoring components.

Governed ranking context

How this neighborhood ranks

HMDA Mortgage Intelligence

Neighborhood Mortgage Market

FULL_OR_NEAR_FULL

Modeled neighborhood-level mortgage activity allocated from governed HMDA tract data using Zillow neighborhood geometry. These neighborhood values are nonadditive and do not enter the Best Neighborhoods USA Index.

Activity year2024
Estimated applications51
Estimated originations33
Home-purchase applications28
Origination rate63.4%
Home-purchase share54.4%
Average application loan$927,346
Total application loan amount$47,621,319
National application rank#7,129 of 14,874 rankable neighborhoods
Geometry coverage100.0%
Recent trend: Applications 23.0% YoY; originations 22.9% YoY
Mortgage methodology

HMDA is natively reported at tract and other lender-reporting geographies, not Zillow neighborhood or ZIP geography. This module uses the certified NDS HMDA-to-Zillow tract-vintage crosswalk and area-weighted allocation. Rankings require governed geometry coverage. Applicant demographics are excluded. Neighborhood values may overlap and must not be summed to reconstruct ZIP or national totals.